August: retention finally moved
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SIGNAL
MONTHLY REPORT · AUGUST
August in four numbers
Sign-ups flattened, retention did not, and a checklist nobody argued about turned out to be the month's biggest change.
THE FOUR
12,480
Weekly active
Up 4 percent on July. All of the growth is in teams of three or more, and none of it is in solo accounts.
41%
Week-four retention
Our best month so far. The onboarding checklist shipped on 2 August and the cohorts after it hold.
1.9s
Median query
Down from 3.4 seconds after the index rebuild. The slowest queries are still the ones nobody runs twice.
62%
On the annual plan
New accounts choosing annual, up from 38 percent. The price rise did less here than the simpler pricing page.
THE ONE CHART
The August board, exported on the 1st. Same query as every month.
What it does not show is the week of 11 August, when a bad deploy took query times to nine seconds for about four hours. We have written up what happened and what we changed, and it is linked at the bottom of the dashboard.
Figures are pulled on the first of the month from the same saved query every time, so a number that looks wrong probably is. Reply and we will go and check it.
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