200 seats in the Routes beta
Northward, a launch email, finished in HTML.
A headline on a road at first light, a navy field carrying what is still broken, and the limit, closing date and price stated as figures. For opening a beta to a fixed number of people.
Read the email as text
NORTHWARD
INVITE ONLY · BETA
Routes is open to 200 teams.
A week of deliveries planned in one pass, and replanned when a driver calls in sick.
Hello friend. Routes plans a whole week at once instead of one day at a time, and reshuffles the rest of it when something goes wrong on the Tuesday. It has been running inside two haulage firms since June. We are ready to let a couple of hundred more teams in.
BEFORE YOU ASK FOR A SEAT
Imports are one way. There is no mobile view yet. And we will break the API at least once before it settles, with a fortnight's notice and a migration note, but we will break it. If any of that would cost you a delivery, wait for the general release in March and we will not be offended.
THE NUMBERS
Seats in this round
We close it the day they are gone
200
Applications close
Or earlier, if the seats go first
26 Sep
Price during the beta
And for six months after it ends
£0
A person reads every application. If Routes is not right for how you run, we will write back and say so.
Northward · 4 Tanner Row, York YO1 Unsubscribe · View in browser
